IN THE NEWS- Dana Atchley & Digital Storytelling

• Business Week: Tell Me a Digital Story by Marcia Stepanek
Companies are urging customers to become part of the marketing experience by telling their stories online.

• Business Week: Q&A with Dana Atchley by Marcia Stepanek

• Fast Company Magazine: What's Your Story? by Dan Pink
Tired of delivering the same old business presentations in the same old way? Then join the Digital Storytelling movement, and take a lesson from its founder, Dana Winslow Atchley III. You may never use slides again.

• Office.com:
Telling Tales by Jenny McCune
Multimedia technologies can turn customer testimonials into digital storytelling.

• Wired Online: Digital Campfire Tales by Paul Beddoe-Stephens
Comfortably perched on a fake stump, and lit by a video campfire playing on the monitor at his side, digital storyteller Dana Atchley weaves a new thread of modern technology into the ancient fabric of storytelling.

• Apple Computer: Video Inventions
Dana Atchley Teaches Kids to be Digital Storytellers

• Fast Company Magazine: Experience the Real Thing by Jill Rosenfeld
Experience the Real Thing

• SalonToday Magazine: The Strategic Art of Storytelling by Laura Ingalls Wilder
Turn Your Salon Anecdotes into Selling Tools & Marketing Miracles

• Adobe Online : Adobe Gallery Features Dana Atchley
This pioneering performer merges an ancient artform with new media storytelling

• Presentations Magazine: Telling Stories by Rebecca Ganzel
Storytelling is one of the most powerful tools a presenter has. It's also one of the most difficult things for a presenter to do well. But why, exactly, are stories so important? And what separates a sorry story from a stupendous one?

• San Jose Mercury News: Digital Storytelling by Umberto Tosi

• Webreview.com: Emotional Branding Through Digital Storytelling by Derrick Story

"Digital stories are all about making connections," says Dana Atchley, founder and director of the annual Digital Storytelling Festival and Atchley Productions. He offers this new tool to corporations that are working toward building brand relationships with their customers.